Hemmels Classic Cars

Restorer of classic Mercedes-Benz sports cars

www.hemmels.com

We made a multi-million pound investment into Hemmels, the internationally-recognised leader in the restoration and sale of classic post-war Mercedes-Benz, which can sell for more than a million pounds each.

THE BUSINESS

The business sells the finest classic Mercedes-Benz sports cars, rebuilt as new from a carefully-sourced stock of base vehicles. Their fully-warranted, world-class SL sports cars are commissioned by discerning customers across four continents and hand-crafted to exact requirements so that each car is unique.

Hemmels rebuilds to date include the 190SL, 280SL Pagoda, and iconic 300SL Gullwing and Roadster models. A Pagoda restored by Hemmels sells for between £195,000 and £275,000, while the company has sold the rarer 300SL model for a wallet-busting £1.35 million. The Mercedes-Benz World museum at the historic Brooklands motor racing circuit in Weybridge, Surrey, will feature a Hemmels restoration in its atrium during the summer of 2018.

THE PLAN

With Mobeus capital, Hemmels is scaling engineering and research & development capability, and extending marketing reach. Its workforce will grow significantly, both at its base in Cardiff and at a brand new Hemmels US service and sales centre  in Los Angeles, California.

THE PEOPLE

The business opened its doors in 2016, when CEO Jon Curley teamed up with Technical Director Joseph Sullivan and two other partners to take Sullivan’s existing garage and restoration business to a new level. Curley is a highly-experienced entrepreneur with a successful track record in software and biotech. Sullivan is an engineer who trained in the aerospace industry and applies the same exacting standards at Hemmels.

Josh Levy led the deal for Mobeus and has joined the board.

Information

Josh Levy
Sector:
Consumer Products
Type:
Growth Capital
Status:
Current
Date:
April 2018
Leader:
Josh Levy